Module 1 : Introduction To Artificial Intelligence (AI)

• The Landscape Of AI: Different Types Of AI
• What Is Generative AI?
• Real-Life Applications Of Generative AI
• Exercise: Discuss An Instance Where You Encountered A Generative AI Without Realizing It.

Module 2 : Basics Of Generative AI

• Deep Dive Into Generative AI: How Does It Work?
• Understanding The Non-Technical Aspects Of Generative AI
• The Potential Of Generative AI In Business
• Case Study Discussion: Generative AI In Business
• Exercise: Identify A Business Problem That Can Be Solved With Generative AI.

Module 3 : Generative AI For Content Generation

• The Use Of Generative AI In Content Creation (Blogs, Social Media Posts, Etc.)
• OpenAI’s GPT-3 And Its Applications In Content Generation
• Google Bard And Its Applications
• Exercise: Use An Online Generative AI Tool To Generate A Short Blog Post Or Social Media Content.

Exercise 1  : Content Generation With ChatGPT  

• Use ChatGPT To Generate A Short Blog Post Or Social Media Content. This Exercise Aims To Familiarize You With Using AI For Content Generation.
• Identify A Topic Relevant To Your Business.
• Go To ChatGPT’s Website And Start A New Conversation.
• Ask ChatGPT To Write A Blog Post Or Social Media Post About The Chosen Topic.
• Review The Content Generated And Discuss Its Quality And Relevance.

Module 4: Generative AI For Product Development & Improvement

• Role Of Generative AI In Product Ideation And Design
• Case Study: Autodesk’s Dreamcatcher And Generative Design
• Exercise: Identify Potential Improvements To Your Product Using Generative Design Principles

Module 5: Generative AI In Customer Service

• Generative AI In Chatbots And Customer Interactions
• Case Study: Using AI Chatbots For Customer Service
• Exercise: Design A Basic Flowchart For An AI Chatbot That Could Be Used In Your Business.

Exercise 2 : Enhance Customer Service With ChatGPT  

• Use ChatGPT To Design A Basic Chatbot Script That Could Be Used In Your Business.
• Identify A Common Customer Service Scenario In Your Business.
• Draft A List Of Potential Customer Inquiries For This Scenario.
• Use ChatGPT To Generate Responses To These Inquiries.
• Review And Discuss How Effectively The Responses Address The Customer’s Needs.

Module 6 : Generative AI For Sales And Marketing

• Personalized Marketing Using Generative AI
• Predictive Analytics And Sales Forecasting With Generative AI
• Exercise: Identify Potential Personalization Opportunities In Your Current Marketing Strategies.

Exercise 3: Generate Marketing Content With Leonardo.Ai (

• Use Leonardo.Ai To Create Unique Marketing Content.
• Identify A Product Or Service You Want To Market.
• Use Leonardo.Ai To Generate A Detailed Product Description.
• Next, Use Leonardo.Ai To Generate A Series Of Social Media Posts Promoting The Product Or Service.
• Discuss The Quality Of The Generated Content And How It Could Be Improved Or Modified.

Module 7 : Risks And Ethics Of Generative AI

• Discussion On AI Ethics
• Risks Of Using Generative AI
• Regulatory Considerations For Businesses Using Generative AI
• Exercise: Discuss Ethical Considerations And Potential Risks For The AI Use Cases You’ve Identified For Your Business.

Module 8 : Implementation Of Generative AI

• Understanding The Technical Requirements Of Generative AI
• Outsourcing Vs Building An In-House Team
• Case Study: Successful Implementation Of Generative AI In A Non-Technical Business
• Exercise: Discuss Whether You Would Consider Outsourcing Or Building An In-House Team For AI Implementation In Your Business.

Module 9 : Future Of Generative AI

• Upcoming Trends In Generative AI
• Potential Impact Of Future Developments On Businesses
• How To Stay Updated With The Latest In Generative AI
• Exercise: Discuss How You Think Future Developments In Generative AI Could Impact Your Business.

Exercise 4: Convert Text Into Speech With Play.Ht  

• This Exercise Will Help You Understand How To Use AI For Audio Content Generation.
• Write A Brief (1-2 Paragraphs) Promotional Script For Your Business.
• Use Play.Ht To Convert This Script Into An Audio Clip.
• Listen To The Clip And Discuss The Quality Of The Speech. Consider Things Like Pronunciation, Intonation, And Pace.
• Discuss Potential Uses For This Kind Of Technology In Your Business (E.G., Podcasting, Audio Ads, Etc.)

Exercise 5 : Build And Deploy Website Using Chatgpt On Amazon Cloud

• Build A Website For Small Business
• Signup With AWS Cloud Free Trial
• Deploy Your Website On Amazon Cloud Using Free Trial And Go Live

Module 10 : Wrap-Up And Open Discussion

• Recap Of Key Points Learned
• How To Prepare Your Business For Adopting Generative AI
• Open Discussion: How Are You Planning To Implement Generative AI In Your Business?
• Q&A Session
• Exercise: Develop A Rough Draft Of A Generative AI Implementation Plan For Your Business.